Backend offers are the determinants of whether you make marginal or staggering profits. This is regardless of the types of business you're in, and is also regardless of whether you're marketing your products and/or services online or offline. Read more...
Saturday, March 14, 2009
Thursday, March 12, 2009
How to fix negative publicity
How many times have you been burned thinking something you've said "off the record" was actually "on the record?"
Ann Stephenson reveals 3 surefire ways to communicate your key points without stumbling head first into the quicksand of a disastrous comment at... Read more...
The Adobe PDF format is one of the best breakthrough products of the century... allowing almost anyone to view a document virtually the same whether on a Mac or PC.
One of it's best features is the ability to link to the web via a hyperlink.
But there's a frustrating trend... a large percentage of Web site addresses found in PDF documents are not linked... and if your Web address is too long, most won't bother typing it by hand into their browser.
Here's the fast and easy way to convert Web page references into links the next time your designer creates a PDF file... Read more...
Ann Stephenson reveals 3 surefire ways to communicate your key points without stumbling head first into the quicksand of a disastrous comment at... Read more...
The Adobe PDF format is one of the best breakthrough products of the century... allowing almost anyone to view a document virtually the same whether on a Mac or PC.
One of it's best features is the ability to link to the web via a hyperlink.
But there's a frustrating trend... a large percentage of Web site addresses found in PDF documents are not linked... and if your Web address is too long, most won't bother typing it by hand into their browser.
Here's the fast and easy way to convert Web page references into links the next time your designer creates a PDF file... Read more...
Monday, March 09, 2009
On-the-fly keyword suggestion tool
Google just announced its latest innovation called Google Suggest.
It's a feature that offers users up to 10 related keyword phrases on the fly... as you're typing.
Trust me, if you're a keyword junkie like me, you'll be amazed at... Read more...
It's a feature that offers users up to 10 related keyword phrases on the fly... as you're typing.
Trust me, if you're a keyword junkie like me, you'll be amazed at... Read more...
Saturday, March 07, 2009
Price skimming strategies revealed
I'm sure you've read my thoughts about John Reese's Traffic Secrets -- and you know I'm not a big fan of his...
... But I'm the first to admit that some of the ways Reese launched his course impressed me.
Reese employed a pricing strategy called price skimming. It's a tactic that sets a relatively high price for a product or service upon launch. And as time goes on, the price is lowered until it reaches a fair market level.
For example, hardcover books are initially priced high, then lowered as they're republished as a paperback.
Is price skimming a good strategy for your product or service? Don't even think about setting prices 'til you read... Read more...
If you're a longtime subscriber, you know this daily newsletter is all about nifty marketing methods to help grow your business.
But some of the ideas I've stumbled upon don't make the cut... from a marketing perspective that is.
That's why I've jumped on the bandwagon and now publish my non-marketing ideas on Google's new Blog service.
You might pay close attention to the each day's titles, content, and link structure.... they're designed to attract an amazing amount of visitors to my Websites within days (or even hours) of posting each day's entry. I'll reveal how I use a blog to put my marketing on autopilot in the upcoming weeks.
Okay, here's my new blog Web address... enjoy it:... Read more...
The most successful people I know have at least this one thing in common...
... They plan ahead and budget their time with the aid of a marketing calendar.
Over the last few weeks, I've been tweaking my 5-week marketing calendar template and it's yours to steal and use for yourself at... Read more...
... But I'm the first to admit that some of the ways Reese launched his course impressed me.
Reese employed a pricing strategy called price skimming. It's a tactic that sets a relatively high price for a product or service upon launch. And as time goes on, the price is lowered until it reaches a fair market level.
For example, hardcover books are initially priced high, then lowered as they're republished as a paperback.
Is price skimming a good strategy for your product or service? Don't even think about setting prices 'til you read... Read more...
If you're a longtime subscriber, you know this daily newsletter is all about nifty marketing methods to help grow your business.
But some of the ideas I've stumbled upon don't make the cut... from a marketing perspective that is.
That's why I've jumped on the bandwagon and now publish my non-marketing ideas on Google's new Blog service.
You might pay close attention to the each day's titles, content, and link structure.... they're designed to attract an amazing amount of visitors to my Websites within days (or even hours) of posting each day's entry. I'll reveal how I use a blog to put my marketing on autopilot in the upcoming weeks.
Okay, here's my new blog Web address... enjoy it:... Read more...
The most successful people I know have at least this one thing in common...
... They plan ahead and budget their time with the aid of a marketing calendar.
Over the last few weeks, I've been tweaking my 5-week marketing calendar template and it's yours to steal and use for yourself at... Read more...
Thursday, March 05, 2009
What's wrong with this picture?
What's wrong with this picture?
You might be shocked to know that when it comes to advertising with pictures, men prefer looking at other men and women prefer seeing pictures of other women...
... Craig Garber reveals how to use pictures to immediately boost response rates in your marketing at...
The Money Is In The Backend
Backend offers are the determinants of whether you make marginal or staggering profits. This is regardless of the types of business you're in, and is also regardless of whether you're marketing your products and/or services online or offline.
You might be shocked to know that when it comes to advertising with pictures, men prefer looking at other men and women prefer seeing pictures of other women...
... Craig Garber reveals how to use pictures to immediately boost response rates in your marketing at...
The Money Is In The Backend
Backend offers are the determinants of whether you make marginal or staggering profits. This is regardless of the types of business you're in, and is also regardless of whether you're marketing your products and/or services online or offline.
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